About me
I am Samaa El-Sayed and I am a seasoned UX Specialist.
For 9 years, I have collaborated with cross-functional teams and industrial experts from start-ups, not-for-profits and large enterprises across various industries applying the human-centered design framework that encouraged them to solve their end-user needs while supporting business objectives.
While keeping up with our ever-changing digital age, I love connecting with humans because I am curious to learn about their habits and behaviors when they interact with technology. Also, I enjoy bringing innovative ideas and solutions to design beautiful, functional and intuitive experiences that can meaningfully impact people’s lives every day.
My skill sets
Working collaboratively with cross-functional teams, I strive to utilize my talents, skills and proper methods to achieve the best possible outcome when autonomously leading experience design projects. The following outlines the skills that enable me to succeed in my role:
User research
User interviews
Usability testing
Persona generation
Data analytics
Journey mapping
Design strategy
Problem definition
Effort/impact prioritization
Design roadmap
Competitive analysis
Business modelling
Interaction design
User flow diagramming
Sketching/Wireframing
Prototyping
Design systems
Responsive web and native mobile design
Visual design
Colour
Typography
Illustration
Style and visual branding
Composition and layout
Content management
Information architecture (IA)
Site mapping
Navigation
Web design
Internet design standards
(W3C)Accessibility standards
(WCAG/AODA/ADA)Front-end development understanding
Project Mangement
Applied project management (PMBOK® Guide)
Agile
SCRUM
Stakeholder management
Technical skills and tools
The following outlines the technical skills and tools that I have been utilizing in my design career. I am always open to learning new skills and using different tools to sharpen my craft.
Design/prototyping tools
Figma
Axure
Sketch
InVision
Adobe Creative Cloud/Suite:
Adobe Illustrator
Adobe Photoshop
Programming familiarity
HTML
CSS
JavaScript (Bootstrap, React)
Project management and collaboration tools
Confluence
JIRA
Mural